We source, verify, acquire, and then split the most important items from collections and individuals around the globe. After obtaining regulatory approval, we convert the item into a "company" and then divide it into equity shares. Investors of all sizes are able to purchase shares and build their portfolio by opening an "Initial Offer" on Rally. Investors have the opportunity to sell shares in-app after 90 days or to add to their position during periodic trading days (through registered brokers). Explore investments in a way that you've never seen before. Through an interactive journey that begins at the item's creation, ends in your hands, we tell the story behind each investment-grade collectible, including photos, videos, records, receipts, and history.