Compare the Top B2B Marketing Software using the curated list below to find the Best B2B Marketing Software for your needs.
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monday.com Work OS is a no-code work management platform that helps teams manage projects and workflows more efficiently. This software provides fully customizable solutions for a wide range of use-cases such as marketing, sales, operations, IT, HR, and many more. With monday.com you can easily plan, manage, and track every project in one place, with the help of time-saving and easy-to-use features such as automations, time tracking, document sharing, real-time collaboration, and more. Multiple visual board views such as Gantt, Kanban, and Cards help you prioritize, structure, and navigate tasks and projects the way that suits you and your team’s needs, while dashboards give a high-level overview of your progress and help you make data-driven decisions. In addition, integrations with apps such as Outlook, Microsoft Teams, Gmail, and Excel, allow you to easily continue working with your favorite tools directly within the platform. monday.com also offers dedicated solutions, such as monday dev and monday sales CRM, designed to answer the needs of specific industries.
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Pipedrive is a sales-focused customer relationship management tool that teams of all sizes love. With over 100,000 companies spread across 179 countries, sales teams are drawn in by an easy-to-use CRM with a simple yet powerful design that prioritizes ease of use above all else. When using Pipedrive, nothing falls through the cracks, allowing your team to spend less time filing and more time selling with a CRM software that is both agile and powerful. Some Pipedrive top features: · Visual sales pipeline: See your entire sales process at a glance. Update deals by dragging and dropping them into place. Customize it to match your sales cycle. · Team collaboration: Collaborate on deals and activities with colleagues. Share updates on sales operations and wins. · Reporting and dashboards: Get detailed reporting on sales and key activities. Track progress against goals in your dashboard. · Activity reminders: Schedule reminders for all your sales activities. Stay on top of all your deals. Never miss a follow-up. · Segment leads: Filter, categorize, segment and sort leads to create targeted lists for personalized communications.
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EngageBay, a simple, affordable and integrated marketing, sales, and service automation platform, comes with free CRM. It was created to help small businesses and startups grow. The marketing automation suite allows you to save time, nurture your audience, and automate repetitive, manual tasks. The free CRM and sales automation allow you to organize all your contacts, track deals, and build your sales pipeline. You can also build lasting customer relationships. Finally, you can provide real-time support to customers with the helpdesk and live chat features. In minutes, track, prioritize, and resolve customer support tickets.
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GetResponse
GetResponse
$0 1,319 RatingsGetResponse is a comprehensive email marketing platform that provides small businesses, solopreneurs, coaches, and marketers with powerful and affordable tools to grow their audience, engage with their subscribers, and turn subscribers into paying customers. With over 25 years of expertise, our customers choose GetResponse for our user-friendly solution, award-winning 24/7 customer support, and powerful tools that go beyond email marketing – with automation, list growth, and additional communication tools like webinars and live chats to help businesses build their personal brand, sell their products and services, and build a community. GetResponse's powerful email marketing software includes AI-enhanced content creation tools, professional templates, easy-to-use design tools, and proven deliverability. Our customers are empowered with tools to build a website and unlimited landing pages, and create engaging pop-ups and signup forms. The marketing automation builder brings your ideal automated communication scenario to life with a visual builder that can grow with your needs. -
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Marketo Engage is part of Adobe Experience Cloud and is a complete solution that allows B2B marketers to manage leads and transform customer experiences through engaging with customers at every stage of complex buying journeys. Marketo Engage supports both account-based and demand-based marketing strategies. It combines sales and marketing to create personalized experiences, optimize content and measure business impact across all channels, from acquisition to advocacy. Rich behavioral data, built in intelligence, and sophisticated flow flows can be used to identify, engage, & accelerate your best opportunities. To deliver consistent and relevant experiences every time, you can use A/B testing, predictive content, and personalization. Reach buyers and prospects across all channels, including email, display and mobile, social media, search and offline. Deliver timely and engaging experiences. Optimize your marketing impact by understanding, proving, and optimizing it.
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Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.
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You can instantly preview, edit, and build your emails across 90+ clients. To speed up production and reduce errors, integrate with popular email platforms. You can quickly identify broken links, images, tracking, and test campaign load time. Also scan your subject line for any improvements. You can quickly identify any issues that could be preventing your email from reaching its destination and provide actionable advice.
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Marketing automation software that will help your business grow faster, convert more people, and run targeted, personalized marketing campaigns. Qualify the best leads and keep your sales team happy You can track the behavior of your visitors while they browse your website to find out who your best customers are and most qualified leads. Chat with customers in real-time to provide first-class support Target people who are currently browsing your website. Identify the most hot leads and guide them through the sales process. Targeted marketing campaigns increase sales Stop sending the same messages to all your visitors. Hey Oliver allows you create personalized, targeted and engaging campaigns at large scale.
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Leadfeeder's B2B website visitor tracking tool and lead generation tool allows businesses to track anonymous website visitors and convert them into qualified sales leads. Leadfeeder can be integrated with existing CRMs such as HubSpot, Pipedrive and Salesforce. It also integrates with email marketing tools such as Mailchimp or ActiveCampaign to increase sales intelligence. Leadfeeder has over 45,000 users worldwide and is THE sales & Marketing tool of choice to enhance lead generation efforts. The 14-day trial is free and you don't need a credit card. You can start immediately.
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Customer.io
Customer.io
$150 per month 1 RatingCustomer.io allows you to send targeted, automated emails, push notifications and SMS messages to engage and keep your audience. Customer.io allows you to send targeted, automated emails, push notifications and SMS messages to your audience. Harnessing real-time behavioral data and advanced segmentation across web and mobile channels, Customer.io empowers marketers to send contextually-relevant communication that creates a great customer experience leading to retention and conversion. Customer.io transforms marketing for high-growth businesses like Segment, Codecademy, and Segment. Customer.io was founded in 2012 and is based in Portland, Oregon. It has a team that works in North America, Europe and Asia. -
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Teknovate CRM
Teknovative Solution
$10 1 RatingTeknovate CRM is the best Indian and International B2B and B2C sales and marketing software. It helps in synchronizing customer communication between business departments. It serves as your personal lead manager. It will capture your leads from all sources, send an intro mail/SMS to the lead, and remind you of all your activities. You can manage multiple departments within an organization, including Sales, Marketing, Projects and Tasks, as well as potential other teams. Our personalized task reminder dashboard will remind you to follow up on any follow-up. Automated Assign leads to the right salesperson based upon product/service. Manage it effectively. Our marketing automation system will reduce the time it takes to follow up and auto-follow up. Your employees will perform better if you reduce their tasks. Automated, targeted and constant follow-up can increase leads conversion rate. Our BI Reporting Dashboard gives you the most advanced reports and live data. -
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We connect customers to the brands they want. With the only omni-channel demand platform, you can build meaningful relationships with prospects and customers to increase revenue. You can take control of every customer journey. Your personalized demand cloud. You are a B2B marketer and you struggle to manage the increasing volume of lead data coming from different sources. People, data and processes are not aligned. Your top-of-funnel demand generation efforts are inefficient and fragmented, and the customer journey is not connected. This makes it difficult to meet your pipeline goals. Integrate Demand Cloud allows you to connect with buyers wherever they are. It aligns people, data and processes to create seamless customer journeys that are personalized and increase marketing ROI.
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Microsoft Dynamics 365 Marketing
Microsoft
$1500 per month 1 RatingConnect on a deeper level--personalize buyer experiences. Dynamics 365 Marketing allows you to build more rewarding business relationships by improving customer communications and creating seamless customer journeys to nurture leads, and empower sales teams. You can easily create personalized multichannel journeys that convey the right message at exactly the right time to build rewarding relationships. Marketing automation, shared data and business processes that are connected to Dynamics 365 sales enable seamless customer experiences. This allows you to nurture leads and increase your opportunities. Automated marketing performance can be improved with AI-driven insights, lead score and custom dashboards. Plus, Dynamics 365 Customer Insights integration allows for a 360-degree view to customers. You can personalize and expand the capabilities of Marketing by connecting it to the apps and services that you already use. Privacy features built-in help you comply with GDPR -
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Oracle Marketing
Oracle
1 RatingIncrease brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels. -
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1PointMail, a cloud-based marketing solution for email marketing, allows users to increase their email marketing return of investment (ROI). 1PointMail allows users to optimize marketing campaigns, manage lists and track campaign results in real-time. It also improves email deliverability. 1PointMail allows users upload lists, create newsletter templates and send targeted messages to their customers. 1PointMail allows users to create sub-accounts and give them assignment permissions.
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VBOUT is a lead generation and marketing automation software used by thousands of growing businesses and agencies worldwide to automate marketing with intelligent, personalized experiences. It is a flexible platform to attract the right prospects, convert more visitors into customers, and run easy-to-launch marketing campaigns. Annual or monthly payment plans are 1/4 the cost (or less) of competing marketing automation solutions and free premium support is included . Marketing agencies can create repeatable, scalable results for their clients with VBOUT’s agency layer. VBOUT connects to thousands of 3rd-party software providers and directly to existing tools. The platform has easy, drag-and-drop landing pages and forms, an intuitive visual automation builder, social media management, email marketing tools and a growing library pre-built templates for a wide range of marketing campaigns. In-depth, native analytics and lead tracking provide marketers a full view of their pipeline, engagement and campaign performance. Choose VBOUT to create measurable results with full-funnel visibility in an affordable, flexible platform with award-winning user support.
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Leadpages®, a leading-edge digital lead generation platform, enables marketers and entrepreneurs to publish web pages, generate leads confidently, and convert clicks into customers. Leadpages can help you get started and stay in business online, from landing pages to Facebook ads. Leadpages has been trusted by over 45,000 users. It is powered by a Minneapolis-based team consisting of conversion-marketing masterminds and the most friendly tech support team on the globe. Why choose Leadpages for your online business building? Because your website should work for you and your business. Every page that you publish with Leadpages is optimized to generate leads and close sales. No tech skills required. There are no limits on the number of pages you publish or how many leads your capture. You'll love being part of the Leadpages Tribe. Start building for nothing! https://www.leadpages.net/free-trial
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Microsoft Dynamics 365
Microsoft
$190 per user per month 22 RatingsDynamics 365, the next generation CRM and ERP application, can accelerate your business growth. Unify your data. Get predictive insights. Achieve amazing results. Make smarter decisions. You can take actions that will drive your business. Build stronger relationships. Increase productivity and performance. A single view of all customers. Find and nurture the right leads. Connected customer experiences. Keep up-to-date with market trends. Deliver positive customer experiences--faster. Optimize your resources and make technicians more efficient. Reduce operational costs. Redefine your traditional global financial management. Automate processes to improve efficiency. Reduce operational costs and financial complexities. Transform from reactive to proactive operations. Automate and simplify manufacturing and supply chain management. Maximize the lifespan of your assets. Unify your digital and physical commerce. Personal engagement is a way to build brand loyalty. Exceed customer expectations. -
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ZoomInfo helps companies achieve the most important goal: profitable growth. ZoomInfo's platform enables sales and marketing professionals to connect with qualified prospects and provides them with: - Verified Emails & Direct Dials - Intent Data & Business Scoops Technographic Information - Company Organization Charts Integrate with the apps you care about. Get your free trial now.
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CIENCE GO Data
CIENCE
$600 31 RatingsWith daily contact record validation, over 300M records are available. It's time for data! You can only validate the accuracy and reliability of a contact record by actually using it. CIENCE is one of the most important Outbound Services companies in the globe, and it consumes tens of millions of records each year (emails, phone calls). This results in: - Up-to-date records (reduces decayed data) Broad Company/Account data points Accurate Email Lists (real world tested) - Actual Phone Numbers (confirmed Dials) The GO Data platform allows you to easily create ideal customer profiles (ICPs) and help you target them. GO Data provides a wide range of contacts that match your ICP. Start conversations with your ideal customers is the key to all B2B marketing databases. CIENCE GO helps you identify the right contacts and companies to help you create custom business lists. -
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Salesforce helps sales teams improve their performance and reach their goals. Salesforce is the most widely used CRM in the world. Salesforce gives teams access to tools that enable them to grow their accounts and find new customers. They also allow them to close deals faster and from any location. Salesforce offers many features, including contact management, opportunity management and lead management, email integrations, reports and dashboards as well as sales forecasting, files sync-and-share, and reports and dashboards. You will spend less time looking at spreadsheets and more time managing your business. No software, no hardware, no hassle. In minutes, our simple setup assistant will streamline sales and answer customer questions. Connect data from sales, service, marketing to create seamless, personalized experiences for buyers. You can see a complete customer view, including their account, activity history, connections, and more. You can also pull in social data to get a deeper understanding of your customers.
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Constant Contact Lead Gen & CRM
Constant Contact
$199 per month 6 RatingsConstant Contact provides small businesses with powerful tools that simplify and amplify digital marketing. Constant Contact Lead Gen & Salesforce (formerly SharpSpring), is a marketing platform that helps businesses grow their sales pipeline, nurture leads, and close more deals. Our tools will help you attract the right leads and nurture them with personalized content to grow your business. Attract Hot leads can be obtained faster via email and social marketing. Score leads based on their activity, and seamlessly pass them on to sales. Nurture - Deliver the right message at the right time to the right people It's easier than ever to nurture leads and follow-ups with sales by using a flexible, central CRM and infinitely configurable automations. Grow - Manage your marketing spend more effectively with real-time analytics and insights that link it to sales results, pipeline and revenue. -
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Your CRM shouldn't stress you out. Nutshell is an all-in-one CRM, sales automation, and email marketing platform that helps B2B organizations work together to win more deals. Simple enough for any user and powerful enough for any business, Nutshell is built for teams who are tired of managing separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. Every Nutshell subscription includes unlimited data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. Nutshell integrates with the software that small businesses already use, including Google Workspace, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers native iPhone and Android apps. A leading small business CRM with thousands of customers worldwide, Nutshell is ideal for any B2B business that relies on building relationships, including manufacturing companies, professional services companies, software and technology companies, wholesalers, and non-profits. Give Nutshell a look. We love growing business.
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Constant Contact
Constant Contact
$12 per month 38 RatingsConstant Contact delivers for small businesses and nonprofits with powerful tools that simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we deliver the performance and guidance to build strong connections and generate powerful results. -
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Pardot by Salesforce can be used to optimize B2B marketing automation without the need for complex IT or Development assistance. It is designed to help users generate high-quality leads and maintain a full sales pipeline to maximize profits. The interface is rich in features and includes tools for analytics, ROI tracking, campaign segmentation, channel management, drip campaigns, landing pages, web forms, lead management, nurturing, & scoring, multivariate testing, search & social marketing, and website visitor tracking.
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ActiveCampaign
ActiveCampaign
$19.00 20 RatingsActiveCampaign is the platform of choice for intelligent marketing automation. ActiveCampaign is trusted by customers in over 170 countries to power their personalized marketing, transactional email, and one-to-1 CRM interactions. ActiveCampaign has the highest customer satisfaction rating in Marketing Automation, E-Commerce Personalization and Landing Page Builders on G2.com. It is also one of a few software solutions that have over 10,000 positive reviews. ActiveCampaign was also named the Top Rated E-Mail Marketing Software by TrustRadius. ActiveCampaignoffers a free trial. -
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Salesforce Marketing Cloud
Salesforce
3 RatingsYou can reach individual customers with hundreds of features that will help you create relevant content. These include basic email marketing tools, to advanced cross-channel campaign functionality, and even sophisticated email marketing tools. To gain a single view of your customer, connect data from multiple sources and devices. To get to know your customer and drive growth, capture and activate first-, third-, and fourth-party data. Use Einstein and data to orchestrate every interaction using the power of AI. Listen, interpret and respond to customer intent. Then, deliver personalized communications in a trusted manner. Real-time, two-way engagement, from awareness to advocacy. At scale, dynamically deliver the best action for each person. Google Analytics 360 is an exclusive partner that allows you to measure marketing effectiveness across all digital channels and devices using AI. -
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Leadberry's B2B Lead Generation Software analyzes the traffic of your visitors and filters out unnecessary data to ensure that you focus on the right prospects. Leadberry uses the most trusted business databases to gather contact, business, and social data. You will also find contact information for company operatives, such as names and email addresses, as well as phone numbers. Our direct LinkedIn integration allows you to find common connections within your prospect company so you can get started social selling immediately! Our B2B lead generation tool compiles data and displays information about your leads, including what pages they visited, how they found you site, what channel they used to find it, time spent on your site, and other analytics data. You can create custom filters based upon lead name, pageviews and time on site, visited URL(s), campaign parameters as well as geo-location, traffic source/medium, and lead name.
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Force24 is a marketing suite that combines all your digital marketing needs into a single, easy-to use marketing automation platform. This allows you to save time and work more efficiently, while also achieving better results. With complete GDPR compliance, you can create marketing automation campaigns that work smarter and not harder. Our award-winning marketing automation platform has over 4000 UK marketers who are enjoying its rich features and simple-to-use automation technology. Our marketing automation platform has powerful tools and features that allow you to create automated marketing campaigns that take into account your business and generate qualified leads. Force24 is a marketing automation company that modern marketers can trust to help them nail their marketing plan. You can create stunning emails and microsites in minutes. Force24 integrates seamlessly with your existing CRM.
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FeedOtter
FeedOtter
$130 per monthB2B companies and online publishers use FeedOtter to create email newsletters, and send automated blog messages from Marketo, Pardot and Eloqua. This results in less time, fewer errors and more website traffic. FeedOtter allows you to notify your blog subscribers about new content and send automated digest emails. With our perfect integrations, all emails are sent from Marketo, Pardot or Eloqua. Intelligent content analysis skips any sending if there isn't new content. The adaptive scheduling feature supports hourly, daily and weekly sending patterns. Combine multiple RSS and data feeds in one email. Integration dependent: Conditionally hide/show content based upon users' preferences. Do you send a weekly, daily, or other routine email newsletters? Do your newsletters contain content that your team copies and pastes from a website or are they full of it? FeedOtter can revolutionize your workflow. -
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Singular
Singular
Speak to usThe key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular's open integration framework, you are able to measure and report on all the channels you work with, including apps, web, SMS, referrals, email, and TV. Singular also empowers you to analyze your ROI by combining attribution with leading cost aggregation through powerful data connectors that allow yo to unlock marketing performance for every campaign, publisher, creative, and keyword. To keep your ad budgets focused on real users and avoid misreporting, Singular provides you with more detection methods and pre-attribution fraud rejection than any other. Still wondering? Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance. -
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Outfunnel
Outfunnel
$19 per monthOutfunnel makes it incredibly easy to connect sales and marketing tools. Keep your sales and marketing contacts in sync 24/7 to save time otherwise wasted on managing lists. Set up marketing campaigns once and they will run automatically based on data changes in the CRM. All marketing engagement data (email opens, clicks, form fills and website visits) gets recorded in your CRM, so sales can sell smarter with full context about leads. Unlike generic data integration services, Outfunnel is the only integration tool purpose-built for connecting sales and marketing apps. Designed by marketing and sales pros, our integrations are both deeper and easier to set up. Outfunnel works with Copper, Pipedrive, Airtable, HubSpot CRM and a number of marketing tools, with new integrations added every month. -
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Versium REACH
Versium
$3,600/year Versium REACH is an all-in-one data technology platform helps teams cleanse, enrich and action their data through easy-to-use tools, a robust set of APIs and the richest identity graph and insights engine. Versium supports businesses at every step of their data journey, and have proven to increase audience reach by up to 5X and engagement by up to 10X. -
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Magileads
Magileads
$350 - B2B databases includedA complete and innovative offer that automates your BtoB prospecting with ease All in One Everything you need to transform your suspects into qualified leads with ease. The Magileads solution offers a complete technological foundation that allows business teams to conduct customer and partner acquisition and retention campaigns simply and quickly. Automated prospecting solution that includes Access to a dynamic database of French and international contacts Omnichannel prospecting solution: Mail, LinkedIn, SMS, VMS Analysis of the commitment and responses of your prospects in real time (lead scoring) Socio-professional statistics reporting Management of your campaigns by a Magileads project manager Centralization and management of all your employees' e-mail and LinkedIn accounts Personalized onboarding Creation of your B2B prospecting targets Copywriting and scripting of your campaign sequences Direct conversational model with your prospects via your e-mail and LinkedIn accounts Management of all your collaborators' campaigns on a centralized solution A dedicated project manager Preparatory meeting (Go to Market strategy, stakes, objectives, framing plan) Creation of your lists by prospect -
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Pinpointe
Pinpointe On-Demand
$42.00/month Pinpointe On Demand is an award-winning cloud-based email marketing platform. It helps B2B marketers keep track of customers and communicate with them through permission-based emails. Pinpointe is a purpose-built platform for medium-sized businesses, large volume senders, agencies, and other organizations. It offers the largest collection of mobile-friendly, pretested, ready to use HTML email templates that allows users to create engaging emails. The core features include real-time site analytics, heat maps, social sharing buttons and smart segments. -
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Act-On
Act-On Software
$900.00/month Act-on makes it easy to build lasting relationships with customers and measure your marketing successes. Act-On, a cloud-based marketing automation platform that has won numerous awards, aims to help businesses grow their brand, drive demand and expand customer relationships. Act-On is the only integrated workspace that allows marketers to combine multiple marketing tools into one application. This allows them to improve customer experience. -
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KickFire
KickFire
B2B companies today rely on accurate data to drive their sales and marketing strategies. KickFire's IP Address Intelligence™ converts IP addresses to companies and provides account level firmographic data such as industry, revenue and employee count. B2B marketers can use this data to identify visitors to their websites, personalize content and target ads. They can also enrich forms and append CRM data to other account-based marketing strategies. KickFire's IP addresses intelligence and B2B firmographic information are available through its LIVE leads platform, API and integrations with the most current technologies. -
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Sendlane
Sendlane
$25.00/month Sendlane allows B2C and B2B businesses to track their customers, personalize them, and automate their journeys. We offer a complete suite to help you increase your ROI and maximize customer LTV. -
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B2B Funnel
B2B Funnel
$ 69 per monthStop wasting time and money managing your sales funnel. This is the only B2B tool that is exclusively designed for small businesses. B2B Funnel consists of 9 tools for B2B marketing and lead generation. It includes tools that can be used to build your audience, as well as tools that can convert new leads and close more deals. You can search for leads from a variety of companies or domains and export them to an excel sheet. Upload a list of domains to extract emails, social media URLs and usernames (Facebook LinkedIn Twitter etc. Phone numbers for each page of each website. Upload a CSV containing the following information: first, last, and company names (or domains) and the tool will locate the email address of each contact. Install a widget to generate and display notifications on your site. -
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DatNex
DatNex
1000This is where you will find the most accurate business information that can help you plan and execute targeted campaigns. DatNex provides up-to-date, reliable B2B marketing data. Which is your most valuable marketing tool? Lead Builder offers the most active B2B data available for marketers. Your marketing skills can help you create the most successful marketing strategy. LinkedIn can be your marketing goldmine. All your contact information is available in just one click. This will allow you to achieve all your marketing goals. Why settle for less? Strategically schedule outgoing messages and free up time to execute marketing plans. DatNex is the only way to get data exactly how you want it. You can customize and refine your criteria using the parameters you choose. You will soon have reliable and extensive data from our database of over 100 million B2B contacts. The data can be transferred to your marketing campaign according to your requirements. -
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DemandCenter
eTrigue
$600.00/month eTrigue DemandCenter, a cloud-based marketing automation tool, caters to small and medium-sized businesses in a variety of industries, including healthcare, technology, utilities and transportation. eTrigue DemandCenter is intuitive and user-friendly. It makes it easy to create outbound and inbound marketing campaigns, email and landing pages, as well as generate high quality leads. eTrigue DemandCenter allows you to achieve a higher marketing return on your investment by efficiently managing your demand generation campaigns with powerful tools such as lead segmentation, lead nurturing, scoring, and anonymous visitor tracking. -
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Enabler
Pancentric Digital
Email marketing software designed by an award-winning agency will boost your B2B and B2C communications. Enabler offers enterprise software, email templates design and campaign management services to your business. Key features include segmentation, trigger campaign, personalization, campaign reporting, advanced analytics, and lead scoring. Enabler has partnered with renowned brands such as Ralph Lauren, Hiscox, and RSA to provide a comprehensive GDPR-compliant, email solution that drives customer retention, and strong ROI. Enabler can help you with sophisticated email software, strategy, and template design. -
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ActiveConversion
ActiveConversion
$595.00/month ActiveConversion is a complete platform that connects publishers and B2B advertisers to generate qualified leads using identity resolution and intent data. Our technology can work with more than 80% of North American B2B publications and has consistently provided advertisers with 5-10X higher ROI from digital campaigns. -
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Bloomreach
Bloomreach
Our commerce-specific digital experience platform, enables brands to deliver incredible, revenue-driving commerce experiences through three key pillars. 1. Engagement: World-class CDP capabilities seamlessly integrated with omnichannel marketing automation delivers experiences so personalized, they feel like magic. 2. Discovery: Product and content search, merchandising, SEO, and recommendations in one place, backed by an AI engine built with more than a decade of data. 3. Content: A headless CMS with the APIs and flexibility to power any front end while retaining powerful personalization and authoring capabilities. We want to help you to make full use of our tools so that you're set up for winning from day zero. We Care About Your Success - Creating cutting edge 1:1 digital experiences is complex. You now have the right tools; the next step is to ensure your organization is aligned to get full use of them. Bloomreach’s Professional Services team brings you advice from our product experts and best practices from across our customers to ensure you get the most out of your investment. -
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LeadMi
LeadMi
$25 per monthMake the most of automation in marketing. Increase sales conversions and customer interaction. Manage leads who interact with your brand and product on social media channels. Identify and nurture social activity. Automate profile discovery and activity gathering. To qualify them, leverage rule-based lead scoring. Search filters to define your buyer personas. Instantly generate leads To identify high-quality leads, you can leverage filters that span organizational and user attributes. You can achieve a high ROI in a very short time. Drive content creation and publish across multiple social media channels simultaneously. Track the content consumption and interactions of your posts to generate leads. Learn how to leverage social media insights. Social listening can be used to monitor social media channels of your brand for customer feedback, brand mentions, and discussions about specific keywords, topics, or industries. Then, an analysis will be performed to gain insights and take action on those opportunities. -
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Hyperise
Hyperise
$29 per monthPersonalize your website to increase conversions. Personalize your website content and images to delight visitors. Personalization can create pattern interruptions that draw attention to your website and increase conversions. Our brains are wired to process images in milliseconds. Learn more about Hyperise's image editor. Add dynamic layers to images such logos, website screenshots and maps, QR codes, profile images, and text options such as first/last name and business name, job title, and category. You can personalize your website without programming. Without writing a single line code, personalize your website's text and images. Personalize your website traffic to deanonymize it and convert visitors. You can identify anonymous visitors and enrich them with firmographic data. Visitor IP to enrich company data. Company IP can be used to enrich logos, website screenshots, and company information. Your CRM can pull prospect data. -
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Perenso Cloud Show
Perenso
Perenso's virtual trade show platform allows distribution companies to host an online event with complex ordering capabilities. Perenso Cloud Show makes complex ordering easy and enables you to reach a larger audience, grow your revenue, and protect your investment. Cloud Show reflects the best aspects of a physical B2B trade fair, including: -a customizable lobby Live chat facilitates interaction between attendees and vendors -brandable vendor booths -Viewing and sharing vendor content Live negotiating and doing deals at-show Complex orders can be placed at-show Perenso Cloud Show can be used as an online-only event or in conjunction with a trade show (with Perenso Trade Show platform), to create a hybrid event. -
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Influ2
Influ2
Influ2 is the pioneering account-based marketing platform. It is the first person-based marketing platform. B2B marketers can target selected decision-makers, capture their intent and track engagement at each level. The company serves 75+ medium- and enterprise clients worldwide, including Fortune 500 B2B companies like NVIDIA, Capgemini and Episerver. Influ2 has offices in NY and CA with 50+ employees. The Influ2 platform allows users: - Build an audience Upload personal messages and visuals Monitor all interactions at both the account and individual level The behavioral scoring model allows leads to be identified before they submit a lead request form. Influ2 has a person tracker that allows marketers to see every person who has interacted with their campaign. This allows them to see names, companies, and other related data. This information allows B2B marketers to create more engaging campaigns that resulted in a 4--7x increase in leads. -
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BAZO
BAZO
$63 per monthFind out who is visiting your website, and what they are doing there. Collect phone numbers and email addresses in the most efficient manner. It's more than just finding a company name. Like 93% of B2B buyers (93%), your potential customers start their shopping journey with a simple web search. Let's say your website is visited daily by people you know everything about, such as their company, where they live, and what they like. It's an easy-to-use, clever tool to create automated processes. It's also very user-friendly, down to the last detail, and honeyed to the point you want it to click. You can decide who and under which circumstances a personalized popup should be displayed - and allow a client to get in touch with you! Don't be afraid to set up once and then turn on the faucet to hot leads! -
50
Mass Leads Maker
Mass Leads Maker
$67 per monthSend emails, display sales notifications, verify emails, install a chatbot, find email addresses, and use a social proof widget. Your website is the best place to find targeted traffic. So capture and convert leads, scale your business online, and get them to convert. Qualified buyers will help you start your prospect targeting and conversational marketing. Once you have them on board, reach out to your customers and turn your leads into sales. You have a better chance of closing sales if you have more leads. Increase sales immediately. Display notifications on your website to display messages. Online reputation management, more reviews to improve your SEO position on major search engines. Automate your online business website with world-class hyper-targeted lead generation software tools for SME business growth. Send bulk emails, find targeted B2B email addresses, capture & transform leads, prevent sham email registrations, and social proof notifications. -
51
Inflection.io
Inflection.io
$1,000 per monthB2B marketing will become product-led in the future. Inflection.io believes this new area will require innovative solutions designed for product-led companies. Inflection.io places product activity data at center of solution design and optimizes to meet the scalability, extensibility and requirements of modern product-led marketing teams. Your users will be more productive and have a better experience. The power of Marketo and the ease of Intercom use, data from Snowflake. -
52
Jason AI
Jason AI
FreeJason AI, powered by ChatGPT, is your personal assistant who will set up outreach sequences for you, handle prospects' responses, and book appointments. It's like magic! You can reach out to potential clients knowing that they are interested in your product or service! Use filters to target prospects who are most likely to purchase your product or service. Jason AI creates sequences for you, including the initial email, social touches, and follow-ups. Jason knows which channels are best for every specific case. Jason AI can learn more about you and your company. Jason will learn to respond to customer inquiries automatically and book meetings for you. The first step is to get a response. Jason will then read emails from your leads, and handle basic customer inquiries including booking meetings on your behalf. Jason AI will reply with a proposal to talk later, and ask for a better time. -
53
Revmonk
Revmonk
$39 per monthRevmonk can identify the company domains that visit your website. Once identified, the accounts will be enriched by firmographic and technological information. Receive notifications when accounts in your target segment visit your site. Identify the most likely buyers in the customer account. AI/LLM-based customized emails are generated according to the profile of your prospects in order to increase response rates. B2B lead generation is crucial to the expansion of your business. B2B leads can help you reach the right audience. This is one of the biggest advantages. It is important to identify qualified leads in order to increase your revenue and acquire more clients. It is important to avoid wasting resources and time on individuals or entities who have no interest in your products. You can attract leads who have already shown an interest in your products and services by using B2B lead generation techniques. -
54
dotdigital Engagement Cloud
dotdigital
Reimagine the way you interact with customers. Engage Cloud empowers your team to transform customer data and insight into personalized, omnichannel marketing campaigns. Engagement Cloud seamlessly integrates with your existing ecommerce platforms and business platforms, giving you a powerful marketing tool that does the biz. Dotdigital (formerly known as dotmailer), is a cloud-based email automation platform that's specifically designed for small and medium-sized businesses (SMBs), large business-to business (B2B), and business-to consumer (B2C) companies. This data-driven marketing tool is simple and powerful and allows businesses of all sizes create and track personalized, optimized and segmented email campaigns. Dotdigital's primary features include multichannel marketing and lead nurturing, campaign management, email send time optimization, automated email responders, and email send time optimization. -
55
CaliberMind
CaliberMind
$20000.00/year CaliberMind empowers B2B marketing professionals to maximize revenue growth and pipeline optimization by providing the insights they need. Integration of your entire tech stack with CRM gives you easy access to marketing ROI. It's easy for your team to advocate for the tools they need to be successful when early funnel activity can be linked to sales productivity. These insights make marketing's contribution to the organization easy. It should be easy to predict marketing revenue. Marketers have two dozen tools in their marketing tech stack. Instead of making insights more clear, it is difficult to combine information. See how our customers use real-time insights for the right message to the right people at right times. Marketers spend too much time looking through tons of data to find out what happened in the last quarter. Trend data is easy to read and can be used to correct any gaps in pipeline for the next quarter. -
56
Hubb
Hubb - part of Notified
$20,000 per eventHubb was recently named a leader by Forrester's B2B marketing events management solutions. Hubb Platform organizes virtual, onsite, and hybrid events that bring brands alive. Hubb Platform helps drive business growth by streamlining tedious processes, mining profitable insight, increasing engagement, and improving ROE. Hubb makes it possible to create high-impact, personalized and immersive experiences for speakers, sponsors, and executives by collecting, managing, and marketing event data more efficiently. The Hubb Platform was created by event-management veterans to give event planners unprecedented control over their event planning and agility to create experiences that bring their brand to life. -
57
SqueezeCMM
SqueezeCMM
$500 per monthWith the metadata you choose and care about, you can record every interaction with every ad, each piece of content, and every email or social media posting. Your content analytics will be more efficient and insightful than ever. B2B Marketing analytics that are specific for your business and your content. You can define your own metadata to track every ad and link, image, video or article on any channel. SqueezeCMM will help you identify the most important data and insights when you first start using it. Every organization is unique, so why use a generic analytics tool that a software developer added to their platform? Are you using AI? Data is essential for machines to learn. There are a lot of data. SqueezeCMM lets you choose the metadata you want to track to feed your AI. You can be sure that the reports you receive are highly relevant to your business since you started with your custom metadata! -
58
LAGO
Comosoft
LAGO automates and optimizes multichannel marketing activities, significantly cutting production time and costs. LAGO is a PIM, DAM, and marketing production solution with an integrated checkpoint-based collaborative workflow, versioning optimization, and proofing system. LAGO consolidates data and assets from multiple sources in a central repository for use in various marketing channels. At the production level, the proprietary InDesign plugin brings the assigned data and assets directly to the page. Persistent linking ensures that both data and assets are 100% accurate and always up to date. -
59
Plezi
Plezi
$249 per monthPlezi is an effective platform for inbound market. Learn about the interests and goals your prospects. You can automatically push relevant and effective content. Conversions can be increased while reducing the sales cycle. Boost your growth with intelligent campaigns across all channels. To double your conversion rates, easily create landing pages and forms. Send the right content at the right moment to accelerate the buying cycle. Monitor and improve your lead lifecycle. You can also synchronize your data to your CRM. Plezi offers marketing professionals guidance and support in publishing, promoting, and automating content. Plezi software will guide you through each marketing step and show you the next step so that you can concentrate on creating outstanding content. Plezi software is like having a marketer behind every one of your leads. -
60
Bombora
Bombora
Surf the Intent data wave. Bombora Company Surge®, data identifies businesses that are actively researching your products or services and signals when and what they would like to hear from you. Bombora, an Australian Aboriginal word, refers to a wave that forms over an offshore reef or rock. Sometimes it can break heavily and produce dangerous water. We chose Bombora for our company name because it reflects both how much data we have and the challenges in harnessing it. We value flexibility, leadership, personal growth, respect for data stewardship and putting others first. -
61
Kwanzoo
Kwanzoo
Kwanzoo is the industry's premier Account-Based Go to Market (GTM) platform. It is available to mid-to large B2B Enterprises as well as high-growth SaaS startups. Our platform allows sales, marketing, customer success, and sales teams to generate predictable revenue growth through engagement with target accounts and buying groups throughout the customer journey. Account-Based Advertising generates qualified traffic and engages target accounts and personas. Account-Based Selling converts qualified accounts (MQAs), to opportunities. Account-Based Intelligence reveals the locations of buyers for specific solution categories and prioritizes accounts that are available for sales outreach. Our flexible, transparent model gives deeper insights and allows for rapid adaptation to meet changing GTM goals. HCL, Contrast Security and Treasure Data are some of our customers. Bluekai, Bombora, D&B, 180byTwo and Kickfire. -
62
SalesFlow
SalesFlow
$70 per user, per monthLinkedIn Automation platform is the most secure and efficient way to quickly generate quality leads. Built for Agencies, Sales Teams and Growing Start-ups. Our advanced features and easy-to-use LinkedIn profile can be transformed into a lead-converting sales machine. We are a forward-thinking platform for Sales Engagement that has been around for over 5 years. Our solution allows users to scale and increase their revenues by providing an affordable method to generate leads. Over 6,000+ companies and 300+ agencies partners use our solution to generate over 500K+ new leads & opportunities. Automatically expand your network and connect with the right people. Multiple connection campaigns can be run simultaneously. You can set up unlimited follow-up messages to triple your conversion rate with our reply-detection function. -
63
Enablix
Enablix
$25 per user per monthSales enablement for b2b marketers. Enablix is used by marketers to empower sales and customer facing teams and provide buyers with valuable content experiences. Today's sellers need quality content to empower buyers and speed up their buying process. Your sales team should be able to deliver targeted, quality content at the right moment to the right buyer. Keep sales and marketing on the same page regarding content and messaging. Streamline sales communication so reps can know what content to use, when and how to use it effectively. Create engaging content experiences instantly based on the buyer's persona or prospect's profile. To empower buyers and engage customers, create microsites and content hubs. High quality content is essential for modern sellers to provide "buyer value" and increase their pipeline. Content insights can help your sales and marketing teams make informed investments. -
64
ZoomInfo MarketingOS
ZoomInfo
Find sales-ready leads by researching relevant keywords and topics on the internet. Access to over 65M+ phone numbers and 150M+ email addresses. You can personalize your account universe using 300+ attributes, insights, and recent activities. Target prospects with targeted social and display advertising campaigns based on their job title, manager level, and department at companies that show buying intent. Target buyers and accounts of high value in your market. Market campaigns can be triggered with industry-leading buyer intention signals, scoops, or technographic data. You can easily plug-and-play your CRM or marketing automation software to target cross-systems. Attract website visitors to take action, convert them to leads, from initiating a conversation to filling out a form. You can engage, nurture, and convert more website visitors using real-time company insights as well as on-page behavior. -
65
Enhancio
Enhancio
A platform designed to automate tedious tasks and provide complete visibility across all aspects of your demand marketing workflow will help you generate more sales opportunities and revenue. You can adjust campaigns and reallocate funds to improve campaign performance and decrease Demand Marketing spend. Automate standardizing and normalizing leads, cleansing them, and qualifying them so you can deliver more precise leads to your CRM or Marketing Automation faster. You will see a rapid increase in your sales pipeline by integrating outbound marketing and vendor management into the entire Demand Marketing workflow. Enhancio Demand Automation Platform manages every aspect of your demand-marketing workflow, from lead management to vendor administration - giving you more time to focus on strategic initiatives. -
66
useArtemis
useArtemis
$49 per monthUseArtemis is the fastest way for communication professionals and salespeople to find B2B contact information. It will accelerate your outreach efforts. You can view the contact information for Linkedin profiles and export LinkedIn search results as well as members of Facebook Groups to your dashboard. Our Real-Time Search engine can help you find new leads, emails behind domains, bulk enrichment, and other useful information. With our AI, you can reach the decision-makers that matter most. You can rest assured that accuracy is guaranteed every step of the process. We follow all CCPA regulations and comply with GDPR guidelines to ensure absolute data compliance. -
67
Octane11
Octane11
$3,500 per monthOctane11 connects and enriches your B2B data, giving you more control, time and insight. B2B marketing teams waste too much time attempting to organize fragmented data. Octane11 combines 100% of all your data from paid, owned and earned sources to provide high-impact analytics. This saves time and simplifies decisions while delivering more sales intelligence. Octane11 dashboards for B2B can be used to analyze all paid tactics, owned tactics, and earned campaigns from a single screen. Data can also be exported to your own BI platforms like Tableau, Datorama or Looker or pushed directly to tools such as Salesforce, Outreach, and Salesloft. Octane11 offers B2B-specific enrichment and transformations that work with existing data warehouses, ELT/ETL tools, BI tools and data warehouses. It also delivers enhanced data directly to the built-in analytics of your choice or your own BI platform. -
68
6sense
6sense
6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings. -
69
Adobe Marketo Measure
Adobe
Adobe Marketo Measure is now Bizible. Unmatched visibility into marketing performance allows you to prove and improve your impact. What's working and what's not? Every marketer must be able answer this question. It's for this reason that every B2B team needs revenue-attribution. Adobe Marketo Measure provides marketers with unmatched insight into their impact on the bottom-line. With attribution that accurately measures every touchpoint of the customer journey - digital and offline, paid or organic, marketing and sale - identify the channels and campaigns that deliver the highest revenue and ROI. Adobe Marketo Measure connects and unifies disparate data so you can spend less time on tedious tasks and more time on insights. Get accurate data, without the hassle of broken spreadsheets or duplicate conversion counting. There is no one-size-fits-all solution when it comes to attribution modeling. -
70
Spotler
Spotler
Advanced eMail Marketing Software Looking for software that will help you communicate professionally with customers, members and other target groups? Spotler Mail+ will be the best choice for you! Spotler Mail+ automates email marketing with ease. Spotler Mail+ allows you to easily: >> Send beautiful emails >> Set up automated email campaigns >> Create templates that suit your style >> Landing Pages with forms >> And more! -
71
ULTIMATELEAD
Ultimate Lead Systems
Fortune 500 companies and small businesses alike have chosen ULTIMATE LEADER to improve customer engagement, reduce sales costs, and improve their Customer Relationship Management and Sales Lead Management programs. Your sales success is our goal. Our services make it easier to sell to your customers. The modern sales and marketing tools require expert knowledge to manage, customize, and leverage. Ultimate Lead's dedicated account services team provides B2B marketers the systems and expertise to increase sales and measure success. We are the Lead Management Department that you wish you had! Ultimate Lead helps you identify more prospects, qualify more sales opportunities, deliver detailed sales leads faster to your sales team, and provides you with the dashboards, tools, and tools to measure performance. Engage customers with our Call Center or Web Chat services, identify more visitors to your website with Lead Advantage, and use email marketing to leverage it. -
72
Circa
Circa
The ultimate platform for b2b event marketing. Virtual, hybrid & in-person. Circa empowers b2b marketing & sales teams to win more deals. Virtual events should guide attendees to a sale and not just be attended. Notify sales when prospects engage in virtual events and webinars. Allow sales to personalize outreach according to prospect interests and personas. A single calendar that updates in real time will align sales and marketing. Integrate webinars and events with CRM. Real-time visibility to report on sales, budgets and influence. -
73
AdDaptive Intelligence
AdDaptive Intelligence
AdDaptive Intelligence, the leader in Account-Based Marketing and Business Intelligence, is a leading provider of B2B intelligence. Our technology platform enables B2B marketers reach the decision makers and accounts that matter most to achieve positive business outcomes. AdDaptive analyzes billions of data points to connect valid offline business data to the internet to provide marketers with world-class B2B advertising solutions and Account-Based marketing. AdDaptive's Industry Leading Analytics and B2B Advertising Platform will help you reach the right accounts. AdDaptive has connected valid business data to the internet to ensure that every impression is delivered to the right audience, at scale. You can eliminate wasted spend and reach your B2B advertising goals. Only target the accounts and decision-makers that matter most. This is verified by transparent account-based reporting and firmographic reporting. -
74
QuinForce
QuinForce
QuinForce helps B2B marketers accelerate sales cycles by providing flexible end-to–end lead generation solutions that are powered by the right mix of talent and technology. Our marketing expertise spans complex verticals like tech/software, SaaS and financial services. QuinForce's global database of over 50,000,000 business contacts, secure and verified by QuinForce, allows you to connect with decision-makers who match your target prospect profile. It also offers granular segmentation capabilities. Engage your prospects using the right mix of voice and email, social media, web, mobile, and social media. QuinForce's custom lead generation programs are designed to integrate these five channels in a way that meets your marketing needs. QuinForce's strategic technology for marketing automation will help you create a more intelligent B2B campaign. It will integrate all aspects of your campaign to deliver unmatched performance. -
75
Alyce
Alyce
Alyce can help you build personal relationships with your customers, prospects, and partners. This will result in one-to-one gifting. It's called a Personal Experience Platform. It's time for a new approach to enterprise marketing outreach and sales. One that not only breaks through, but builds bonds. Spam is when you send spam. Alyce's AI automates personal search and recommends personal gifts to each prospect that appeals their #5to9 interests – their life outside of the office. You'll see that what makes people tick also makes them act. You can transform the things we all send into things that we all love and delight more customers by managing your swag through a custom swag marketplace. This platform is designed for enterprises to increase conversions, build pipeline, and measure the impact of their spend. -
76
Enlyft
Enlyft
Enlyft is a B2B company that helps companies to generate more leads, close more sales, and acquire more customers faster. Enlyft's AI-driven customer intelligence platform uses machine learning to predict and profile the buying behavior of millions worldwide companies based on technology usage, hundreds of business attributes and real-time buyer intention signals. You can increase sales by quickly identifying, prioritizing, and engaging with prospects who are likely to purchase your solution. Enlyft's proprietary data platform provides real-time information about company firmographics, technology usage and buying intent signals, as well as hundreds of other account attributes. Enlyft's extensive account insights can be combined with customer history to help you predict future outcomes. Integrate account insights seamlessly into popular B2B sales and marketing platforms such as HubSpot, Dynamics 365 and LinkedIn. Keep data fresh and enrich records. -
77
SlapFive
SlapFive
Capture your customers' voice easily and incorporate it into all aspects of your company. You can increase the effectiveness of your Customer Marketing efforts without having to hire staff. Customers value the experiences and opinions of colleagues and peers more than your marketing messages and sales messages. B2B marketers have a lot to do to increase growth. They must generate happy customers, and let their stories and voices be heard to gain trust and persuade customers to take action. This is what we call Customer Marketing. SlapFive is the only Customer Marketing Software platform that puts your customers at the heart of your business. SlapFive allows your sales, marketing, and service teams to work together to capture your customers' experiences and insights. These stories can be organized as customer stories and used as proof points to engage, win, and retain customers. Deeper engagement and loyalty can increase customer lifetime value. -
78
D&B Rev.Up ABX
Dun & Bradstreet
D&B Rev.Up, the open RevTech platform that B2B marketers have been waiting to use, is finally here. D&B Rev.Up ABX is the first product on this platform. It helps you increase revenue by combining unified data, targeting audiences, and personalizing activations across channels. You can also track your results. All powered by our industry-leading CDP. Plus, connectors to any Martech or Salestech so you don't get stuck in another tech silo. Citrix uses Dun & Bradstreet for their marketing and sales teams to target the right accounts and send the right messages to increase pipeline size and deal size. LiveRamp wanted more accounts. They deployed Dun & Bradstreet to expand their account base and now run targeted, integrated campaigns to top accounts. -
79
aKQired
aKQired
aKQired, a B2B lead generation firm, helps businesses pitch new clients, promote and sell their services. aKQired was founded in 2016 and launched in 2019. Our team provides a variety of B2B services for our clients. Since 2005, we have worked on 110+ projects based on B2B data and cold calling, appointment generation, email advertising, account-based marketing, and lead generation for clients all over the globe. We are not just a vendor, but work with the client's team, timezone guidelines, quality, and staff. For a free consultation, contact us today if you are looking for an outsourced B2B Agency. Our B2B services can help you increase sales by outsourcing your campaigns. aKQired, a client-focused lead generation company, offers the best B2B marketing and inside sales solutions. -
80
MeritB2B
MeritB2B
We are more than big data. Our clients trust us for new customer acquisitions, ABM and demand generation, and data management. We also provide customer data platforms with a single focus on B2B. We are the experts in business marketing solutions. You might be limiting your potential without realizing it, depending on the philosophy that drives your B2B marketing plan. You might be limiting your potential based on the philosophy that drives your B2B marketing plan. It is difficult to acquire and integrate multiple brands while still maintaining marketing execution and reporting. Our monthly newsletter is full of information. It will keep you informed about MeritDirect and all things data. MeritB2B is focused on long-lasting relationships and growth. B2B data specialists, business analysts, data scientists and developers, technology experts, and many more. -
81
Equifax B2B Marketing Compass
Equifax
You can target your market and match them with relevant products and offers by knowing more about your prospects, customers, and markets. B2B Marketing Compass is a powerful tool that can help you gain market insights by enriching and analysing your customer data. This will allow you to generate strategic information in critical areas such as ideal customer profile, market segmentation/penetration, and new prospecting list. This powerful tool provides new, relevant marketing information about your prospects and customers, as well as detailed marketing analytics that will help you align your strategy with profitable, qualified audiences. It will also expand your market reach, increase your marketing ROI, and grow your revenue efficiently with less risk. -
82
Melbarr Digital
Melbarr Digital
Melbarr Digital's data and intent will help you boost your B2B marketing efforts and sales. It is becoming increasingly difficult to keep up with the growing competition in the B2B market. Many B2B companies struggle with qualified leads. Melbarr Digital can help you. We have a team of highly skilled professionals who are constantly working on intent data to find the qualified lead. We have a lot of quality data, a team of experts, and advanced technology to help you reach your goals. We offer account-based marketing, lead generation and email marketing tools that will work together to enrich customer acquisition and provide quality leads to your sales staff. Our automation platforms allow you to connect people and help them achieve their goals. We provide the highest quality services at a low cost and with the best results. In everything we do, we strive for excellence. -
83
Blue Mail Media
Blue Mail Media
Global business organizations have access to the DATA fuel they need to power multi-channel marketing campaigns. Our data solutions are your one-stop shop for connecting with niche prospects in many industries. Our marketing data insights can help you reach targeted prospects. You can choose from a variety of segments that are based on company size, revenue, job titles, and other factors. Our team is made up of highly skilled B2B marketers who have a unique system to achieve triple-digit growth for B2B businesses. We can help you create a solid growth strategy that is supported by solid business metrics, whether you are prospecting or researching companies. As an extension of your marketing and sales team, we will work with you. Our extensive market research helps you find the right leads at the right time. -
84
B2B LISTS
B2B LISTS
B2B mailing list database to generate leads and market. To build prospects in multiple industries, use the b2b contact database of B2B LISTS. A B2B email list can be used to connect with your target audience in any industry. This will allow you to reach out to them in the USA, Canada and Europe. All B2B data lists are available, including B2B company, B2B marketing, B2B lead, B2B technology, B2B email lists, B2B email lists, B2B list building, and B2B prospecting lists. B2B LISTS mailing list are triple-verified with a 95% deliverability guarantee in the USA, Canada and Europe. Our main strength in terms of coverage and counts is the United States B2B prospects email list data. Our B2B business lists are the best choice if you need to purchase a targeted prospect mailing list. We have the most current and accurate information about your prospects. -
85
BambooBox
BambooBox
BambooBox goes beyond intent and engagement to identify 6 distinct signals that you can map to your best clients. BambooBox maps the entire funnel data using 6-D account scores. Data-driven predictability will increase your funnel velocity and help you to drive it higher. You can get actionable insights from winning activities to focus on creativity and planning for a successful GTM. With ready-to-go Next-Best Actions, you can crush your targets. Use the extra time to celebrate your team's success or report on it. Identify leading indicators and keywords to better understand your Ideal Client Profile in six dimensions. -
86
YourVerse
YourVerse
YourVerse apps streamline your marketing, organize your digital assets and allow you to focus on what's most important. Our subscription includes a set of apps that offer comprehensive solutions to improve your marketing efforts. These apps will be available on YourVerse in 2023. Keep an eye on your portal to see when they are released. -
87
Tofu
Tofu
Increase conversion by scaling your content efforts and personalizing your GTM campaigns. Personalize campaigns based on your target personas and industries. Repurpose content across your channels. Tofu can be used to create hyper-personalized or repurposed content. Publish content to your native channels with the tools that you already use. Analyze each campaign's performance to optimize and increase conversion. Scale your marketing efforts and create hyper-personalized campaigns across all channels. Tofu automatically updates and ingests information about your brand, messaging, personas and target industries. No need to use separate tools or manual labor for each channel. Tofu is the one-stop platform for your content needs. Create compelling content that resonates with your customers across all channels. -
88
Wizu
Wizu
You can use a virtual agent for interviewing internal resources on behalf your client. Using the latest AI, you can automatically generate powerful case studies and customer success stories. You can increase participation and get the best stories on your story wishlist. You can create content in many formats, including Case Studies and Customer Success Stories, long-form testimonials, quotes, and more. Simple, efficient and scalable social proof gathering software. You can increase your sales assets by enhancing your client credibility and customer stories. This software is quick and easy to use. Wizu handles the entire process seamlessly and effortlessly, from identifying your ideal target to publishing across multiple media. They answer client questions about the original problem, the solution, and the final result. -
89
Recotap
Recotap
$599 per yearYour B2B ads will get more clicks. Account-based advertising can increase awareness and influence purchase decisions to drive faster conversions. Your online advertising efforts should be directed to a targeted group of Account prospects. Reaching only those who matter will maximize your marketing ROI. Recotap makes this possible. Recotap's Account Based Advertising solution allows contacts to be reached in any channel they are available. Recotap's actionable account intelligence will help your revenue teams make timely decisions and close deals quicker. You can track engagements and promote prospects quantitatively. The most comprehensive account-based advertising solution. With confidence, reach, engage, and convert your target accounts. -
90
partnermarketing.com
twogether
Personalize every person in every partner, at any scale. You can create experiences that are first-choice and increase channel performance. Your partners need a customized service. You must deliver it from small businesses to large corporations. You have to deliver it across different continents and tiers. It doesn't have to mean silos of content, consultancy, or software. We are the only global B2B marketing agency that creates enterprise grade applications for the channel. We are experienced trailblazers. We know how to break down silos and bring together your partners. -
91
Madison Logic
Madison Logic
ML Platform: Identify, prioritize and engage your top accounts to accelerate your pipeline. B2B marketers have the tools they need to optimize their campaigns and accelerate the customer journey with the ML Platform. Identify and prioritize accounts that are most likely to convert. Integrate your CRM and marketing automation platforms to identify the best target accounts. Segmenting accounts based upon firmographic and demographic data allows for scalable marketing strategies. To allocate your marketing budget, prioritize accounts based upon intent, technographic, or engagement data. To allocate your marketing budget, use reports such as Market Level Trending Technologies & Installed Technology to prioritize accounts based upon intent, technographic and engagement data. -
92
Bilin
Bilin Technology
Our proprietary platform was built entirely in-house using innovative machine-learning technology. This platform allows us monitor each company's data consumption. We can analyze the content consumption of companies on the Internet and identify research patterns. This allows us to correlate billions of events to determine companies' purchasing intent. This will allow us to target the right people with your marketing. A proprietary bidder that is specifically designed for B2B marketers. Reach hundreds of thousands targeted companies and decision-makers. Dynamic creative allows you to customize messages for each individual and account. Keywords can be used to create custom topics and segments. Monitor millions of companies online in real-time. Identify prospects right away they begin their buying journey. Each account will have its own topic of interest and intent data. Full transparency of decision maker information.
B2B Marketing Software Overview
B2B marketing software is an umbrella term for a variety of tools used by businesses to help them build relationships with their customers and generate leads. The main purpose of B2B marketing software is to improve customer engagement, increase sales, and reduce marketing costs.
These tools can be divided into two groups: automation and analytics. Automation software helps businesses automate repetitive tasks like email campaigns, lead generation, data management and event management. This type of software also helps with the automation of social media campaigns and content personalization. On the other hand, analytics software provides detailed information on customer behavior; it tracks interactions with customers in order to measure performance, as well as identify opportunities for improvement.
Analytics software is essential for optimizing your marketing campaigns so that you are able to identify new strategies that will help you meet your business goals. It enables marketers to gain a better understanding of their target audience’s needs and preferences in order to develop more effective strategies that will lead to higher conversion rates. By gathering this data through the use of analytics tools, businesses can easily track the success rate of their campaigns in real time and adjust accordingly if needed.
Another type of B2B marketing software is CRM (Customer Relationship Management) software which helps businesses maintain current relationships with existing customers while working on acquiring new ones through lead generation activities. With a CRM system in place, companies can not only manage all their contacts in one place but they can also track progress within each contact’s relationship journey towards making a sale or becoming part of an ongoing contract agreement between the company and its customers. Finally, these systems allow marketers to segment audiences based on any criteria they wish in order to effectively deliver tailored messaging relevant to each specific group or person associated with a campaign activity such as email newsletters or product updates for existing clients versus cold outreach messages for potential clients or partners who have yet to become customers or partners yet.
Overall, B2B marketing software offers many advantages such as increased efficiency due to automation capabilities that save time; greater visibility into what works best when it comes to engaging prospects; improved accuracy when it comes to tracking progress towards achieving goals; cost reduction due its ability eliminate manual labor; easier maintenance because everything is compiled into one platform; better organization since everything is seamlessly integrated into one central location; deeper insights because users have access to more detailed information regarding customer behavior patterns; more effective decision making because there is now more accurate data available at your fingertips; stronger connections with customers since there are now better tactics available for targeting them correctly; and finally improved budgeting since most B2B solutions offer pay-as-you-go plans instead of costly upfront investments.
Overall, investing properly in B2B marketing software could be key for any business looking to expand its reach, build better relations with current/potential clients, lower advertising/marketing costs, reduce errors & waste associated with manual work, enhance customer experience & satisfaction , etc.
Why Use B2B Marketing Software?
- Streamline data collection and analysis: B2B marketing software can help to streamline the collection and analysis of customer data in order to better target marketing campaigns. It can also be used to build segmented lists, track customer loyalty, and analyze web traffic.
- Automate campaign management: With this type of software, marketers can set up automated campaigns that will target specific audiences without having to manually change processes or adjust settings each time they launch a new effort. This helps save a lot of time and energy so that other important tasks can be addressed more quickly.
- Improve lead generation capabilities: By automating lead capture and organization processes with B2B marketing software, marketers are able to quickly generate leads on demand which helps increase sales opportunities. It also provides invaluable insights into audience behavior which can help refine future campaigns for better results.
- Enhance content delivery: This type of software makes it easier for marketers to manage content distribution across multiple channels at once by tracking engagement metrics from various platforms such as email campaigns, social media updates, and website visits in a real-time dashboard format. Additionally, automated responses can be triggered for customers who appear to be interested in certain products or services according to their interactions with your company's content in order to maximize conversions and sales opportunities over time.
- Facilitate team collaboration: B2B marketing software makes it possible for teams located remotely from each other around the world to collaborate effectively on projects by sharing documents online or through cloud storage systems like Google Drive or Dropbox while tracking the progress made towards any given goal with real-time reports available at all times on team performance metrics such as click rates or conversion rates.
The Importance of B2B Marketing Software
B2B marketing software is an essential tool for all businesses that are focused on competing in a crowded B2B market. By leveraging the full range of capabilities that modern B2B marketing software can provide, companies can unlock new growth opportunities, optimize operations and maximize their return on investment (ROI).
The B2B marketplace is becoming increasingly competitive, with established players continually innovating and introducing new products or services to stay ahead of the competition. In addition, there is a trend of increased investments in digital marketing efforts as buyers become more tech-savvy and demanding when making decisions. Thus, it is critical for businesses to have access to reliable data points in order to make informed decisions about their customers’ preferences and impressions. This data-driven approach requires comprehensive insights into customer engagement across various platforms such as emails, social media platforms and websites. Without this level of visibility into customer behavior, companies may be missing out on valuable leads and sales opportunities.
Using advanced analytics tools provided by the best B2B marketing software solutions, companies can gain detailed intelligence about their target buyer’s journeys—from discovering initial needs through purchase decisions—to understanding what moves them from one stage to another during the decision process. With this highly granular view of customers’ behavior patterns, marketers can target specific segments with customized messages to drive better conversions at each stage of their journey. For example: through personalization tactics like automated email campaigns or account-based marketing strategies tailored for individual customers within an organization, businesses can increase conversion rates over time by sending content specifically crafted to suit each buying cycle stage needs.
Moreover, linking used CRM systems together with Web analytics helps keep track of prospects throughout the sales funnel so marketers have organized records on who converted which leads over time; enabling them to identify where they need improvement and make refinements, where needed throughout that particular sales, lead process flow if they don't ultimately convert those prospects into customers. And tracking those notes will help improve future product launches from these collected user stories giving your company an edge versus its competitors who are simply running blind without these rich insights at hand available for their team's success whenever needed.
Overall, utilizing modern B2B marketing software solutions enables organizations not only to more accurately identify leads but also build effective relationships with current clients while improving operational efficiency through better management processes—all crucial elements in staying relevant in today's highly competitive markets.
Features of B2B Marketing Software
- Lead Management: B2B marketing software provides tools that enable users to capture and manage customer relationships more effectively. This includes the ability to capture leads in real time, scoring incoming contacts and instantly distributing them to sales reps as needed.
- Automated Campaigns: B2B marketing software automates complex tasks such as creating multi-channel nurturing campaigns, segmenting contacts based on specific criteria, personalized content creation for different stages of the buyer’s journey, and automated follow-up sequences. All these features improve a company's customer engagement rate and increase retention capabilities.
- Salesforce Integration: B2B marketing software allows teams to sync their sales pipeline with their marketing efforts in order to measure lead activity against desired goals including conversion rates, ROI, etc., as well as better align teams around shared goals through improved communication flow between sales and marketing teams.
- Analytics & Reporting: B2B marketing software provides data-driven insights that give marketers a full view into analytics such as lead progressions throughout campaign lifecycles while also providing detailed reporting capabilities which can be used by both Marketing or Sales departments when deciding how to optimize budget allocations or adjusting target buyers for future campaigns in order to ensure maximum return on investment (ROI).
- SMS Messaging: Another major feature of B2B Marketing Software is its ability to send messages directly from the platform via SMS text message platforms or even audio recorded voicemails depending on user preference which helps businesses stay engaged with customers without requiring any manual effort on behalf of the business itself - making it extremely efficient for outreach initiatives.
What Types of Users Can Benefit From B2B Marketing Software?
- Salesperson: A salesperson can use B2B marketing software to find leads, track customer interactions and monitor their success rates.
- Marketer: Marketers can benefit from B2B marketing software by creating targeted campaigns, optimizing lead capture and monitoring engagement across multiple channels.
- Customer Relationship Manager (CRM): CRMs can utilize the software to manage customer relationships, store customer data and measure customer loyalty.
- Content Manager: Content managers are able to use B2B marketing software for automated content creation, curation and social media promotion of company materials.
- Chief Executive Officer (CEO): An executive officer is able to gain insights into business performance using the analytics provided in certain B2B marketing tools, as well as monitor campaigns closely without needing direct involvement with them.
- Social Media Manager: Social media managers are able to schedule postings on multiple networks, analyze user engagement levels and automate posts based on preset parameters using this type of software.
- Data Analyst: Data analysts have access to advanced data analysis tools within certain versions of B2B marketing software which allows them to extract valuable insights into consumer behavior trends as well as sales patterns.
How Much Does B2B Marketing Software Cost?
The cost of B2B marketing software varies significantly depending on the features and capabilities you are looking for. Generally speaking, prices range from free versions with basic functionality to sophisticated enterprise suites that can cost thousands of dollars per month.
Free options typically include simple tools such as website analytics, email marketing campaigns and customer segmentation. However, these may not be comprehensive enough to meet your needs if you are running a B2B business. At the other end of the spectrum, expensive enterprise suites offer advanced features like automated customer journey tracking, real-time reporting dashboards and powerful targeting capabilities.
Depending on your budget, there is likely a B2B marketing software solution that meets your needs at an affordable price point. If you’re unsure which option is right for you, talk to an expert or take advantage of free trials to test different solutions before making a decision.
Risk Associated With B2B Marketing Software
- Security: B2B marketing software typically stores sensitive customer data, such as contact information and payment details. As a result, it must be kept secure from malicious outside actors or unauthorized internal personnel.
- Data Integrity Loss: It’s important to ensure that the data stored in the marketing software is accurate and up-to-date, otherwise businesses may make misguided decisions based on inaccurate information.
- System Outages: Unforeseen system outages can affect day-to-day operations, leading to lost revenue and disruption in the workflow. It’s critical for businesses using B2B marketing software to have a backup plan in case of any technical errors or malfunctions.
- Compatibility Issues: When integrating a new piece of software into existing processes, there's always the risk of compatibility issues—which could lead to further delays and disruptions in operations.
- Regulatory Compliance: If a business is subject to certain laws governing how their customer data is handled and stored (e.g., GDPR), then they need to implement the necessary measures when using B2B marketing software to protect this data from unauthorized access or use.
B2B Marketing Software Integrations
B2B marketing software can integrate with a variety of different types of software to increase the effectiveness and efficiency of a business. Commonly integrated types of software include customer relationship management (CRM) software, which stores customer data and helps businesses organize their sales process; predictive analytics software, which uses historical data to forecast future outcomes; automation software, which streamlines workflows through automated tasks such as email delivery or lead scoring; analytics tools, which uncover key customer insights from large datasets; and ecommerce platforms for setting up online stores. Additionally, some B2B marketing software solutions may also be connected to other specialized types of applications and services such as public relations tracking systems or product review sites. All these integrations make it easier to manage relationships across multiple channels, create more sophisticated campaigns and optimize conversions.
Questions To Ask Related To B2B Marketing Software
- What features does the platform offer? Does it provide customer relationship management capabilities, automated workflows, integrated analytics and reporting tools, or email campaign design and delivery options?
- Is the solution suitable for businesses of all sizes? Does it offer tiered packages so that companies can scale up their services if needed?
- Is there a pricing model available that works best with our budget? Are there any discounts or promotional offers available to new customers?
- How easy is the platform to use and set up? Does it require extensive technical expertise to configure, or can users quickly get started without needing assistance from an IT team?
- How secure is the software’s data storage and access protocols? Is personal information protected from being accessed by unauthorized individuals or hacked systems?
- Will customer support be available if any issues arise with using the platform that cannot be solved independently through its tutorial materials or FAQs page?