Equifax B2B Marketing Compass Description
You can target your market and match them with relevant products and offers by knowing more about your prospects, customers, and markets. B2B Marketing Compass is a powerful tool that can help you gain market insights by enriching and analysing your customer data. This will allow you to generate strategic information in critical areas such as ideal customer profile, market segmentation/penetration, and new prospecting list. This powerful tool provides new, relevant marketing information about your prospects and customers, as well as detailed marketing analytics that will help you align your strategy with profitable, qualified audiences. It will also expand your market reach, increase your marketing ROI, and grow your revenue efficiently with less risk.
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