Best Market Research Software for Windows of 2024

Find and compare the best Market Research software for Windows in 2024

Use the comparison tool below to compare the top Market Research software for Windows on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    BrandMap® 10 Reviews

    BrandMap® 10

    WRC Research Systems

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    Professional researchers worldwide choose this program for their user-friendly, quick analysis and production of presentation-ready biplots, correspondence and MCA maps. 64-bit program runs on both MACs and PCs. Our Brand Projector I graphically shows and calculates the necessary attributes for brand (column), repositioning to any point on a Map. Brand Projector II allows researchers to interactively modify attributes (rows), and then watch the Brand (column), move in response.
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    Discuss.io Reviews
    Discuss.io is a smart platform that allows global brands and agencies to plan, execute, and share qualitative research conversations at scale. We assist enterprise market researchers, UX specialists, product managers, sales professionals and brand managers in accelerating consumer conversations and streamlining the workflow. Key features include live video interviews and mobile screen sharing, interactive whiteboards and powerful tagging. You can quickly create highlights reels that highlight key moments and save hours of video. We offer a wide range of market research services, including moderation, human translations, recruiting, and program management through our marketplace.
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    Key Survey Reviews
    One platform to collect, manage, and analyze feedback. Key Survey's professional survey software gives you the power and flexibility to centralize feedback collection and data across your entire organization. The user experience is seamless and controlled, which ensures that data is accurate, integrated, and can be used in an efficient way. Online survey tool for the entire enterprise. Closed-loop automation. Integrates seamlessly into existing systems. Key Survey is the industry's most powerful survey tool. It has years of experience in delivering high-powered customer satisfaction services. Advanced survey options allow you to create the best survey experience for your customers. This encourages participation and generates meaningful results for managers to analyse and take action on.
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    Cronycle Reviews
    Market intelligence and media monitoring platform to find relevant information, save it, make sense of it, and share it to multiple publishing platforms. Each day, Cronycle surfaces new developments and emerging trends from top experts across 80,000+ topics and delivers to you the most trusted, relevant insights you need to know about. Cronycle can help your team: Silence the noise, eliminate blindspots, focus on the most trusted, relevant content you need to know about, keep teams and audiences informed
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    GovWin IQ Reviews
    This is the essential source for government contract research, support, and assistance to keep you ahead. GovWinIQ is a platform for government contracting intelligence that allows businesses to manage public sector opportunities and pursue deals more quickly. It also helps them plan strategically to stay ahead of the competition. GovWinIQ has helped many organizations increase their public sector sales and capture with its 30+ years of experience. In 2018, GovWin IQ was the industry standard for federal government contracting information and Onvia, an innovator in state, local and education contracting data joined forces to create one powerful solution - making it the leader in the public sector.
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    QuestionPro Reviews
    Top Pick

    QuestionPro

    QuestionPro Inc

    $99/month for 1 year
    11 Ratings
    QuestionPro is a leader in the online survey software space, approved by over 96% of reviewers online. This software helps you create, send, and analyze online surveys, forms, quizzes, and polls. Additional features let you further customize your survey experience and conduct advanced analyses. And for the times when you need a hand, QuestionPro is always available to help with industry leading 24 X 7 LiveChat for all users. QuestionPro contains 4 product editions - Essentials (the free forever version), Advanced (for single users), Team (for collaboration), and Research (with all premium features). Additional QuestionPro products exist as well for CX, Workforce, and more. Our survey tool contains hundreds of off-the-shelf surveys for you, plus 38+ question types to help you create the perfect questionnaire. After creation, you can then distribute the survey through numerous channels and methods to respondents, such as email, integrated pop-ups, SMS, and social sharing. With over 10 million users across 100 countries, QuestionPro is the survey partner of choice for Fortune 100 companies, academic institutions, small businesses, and individual researchers for 17+ years running.
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    Chartrics Reviews

    Chartrics

    Chartrics

    $75/month/user
    With the Chartrics add-in for PowerPoint, you can seamlessly convert the collected research data into PowerPoint reports, share them with customers, collaborate with colleagues, and automatically reproduce the existing reports with new data. Integrated Chart Maker lets you visualize your data and cross variables against one another in a drag-and-drop interface. It also allows you to perform standard data manipulations such as sorting and filtering variables, grouping and replacing variable categories, painting charts based upon predefined conditions, and so on. Simply apply your analysis to PowerPoint charts. Use the Chartrics Cloud for secure report sharing and team collaboration. When the new data arrives, Chartrics syncs and updates your data and PPT charts, saving you hours and days of manual work.
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    Quirkos Reviews

    Quirkos

    Quirkos

    $6 per user per month
    Quirkos is a visual, inexpensive and intuitive way to qualitatively analyze text data. Quirkos' unique bubble interface makes it easy to use and gives you intuitive insights into data. Live collaboration, side by side comparisons and powerful visualisations allow users to uncover interesting findings. Available as cloud-based or offline software with identical features across Windows, Mac, and Linux.
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    Userlytics Reviews

    Userlytics

    Userlytics

    $49
    Userlytics is a state-of-the-art user testing platform that allows users to quickly run user experience test on any digital asset (sites or apps, prototypes, competitor assets or more) from any device. Userlytics is the only platform that records the screen, audio, and webcam of participants. It also allows unlimited annotations, highlight reels and users/admins to be added. Userlytics also offers card sorting and tree testing, full audio transcriptions and branching logic. It also has dedicated account managers, quality assurance teams, and dedicated account managers to ensure that every result is excellent. You can give Userlytics an opportunity. Create a test with a participant for free in just minutes using code ONEFREE. You will get the results within hours.
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    ATLAS.ti Reviews

    ATLAS.ti

    ATLAS.ti Scientific Software Development GmbH

    $10/£8/€9 per month
    ATLAS.ti allows you to qualitatively analyze large amounts of textual, graphic, audio, and video data. Advanced tools allow you to organize, reassemble, manage and manage your material in creative yet systematic ways. ATLAS.ti helps you stay focused on the material. ATLAS.ti can meet all your qualitative analysis needs, regardless of whether you are in anthropology, economics or criminology. ATLAS.ti has a wide range of media that you can use to code documents, audio clips, or photos. Text documents in all formats are possible, including txt.doc,.docx,.odt and.pdf. Fully automated searches can be performed across multiple documents. You can work with many audio and graphic formats (.wav.mp3,.wma., etc.). You can also work with most video types (.avi.mp4,.wmvv, etc.). .
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    Midesk Reviews

    Midesk

    Midesk

    € 149 / month
    Midesk, an innovative market intelligence tool, helps you streamline your media workflows, organize market information, and collaborate on research projects. Midesk makes it simple to share and manage your market and media knowledge from one place.
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    KPI6 Reviews

    KPI6

    KPI6.com

    $15,000 based on usage
    KPI6 is a Software as a Service Suite that brands and media agencies use to understand their customers, identify their needs, define segments of their audience, and develop marketing strategies. It analyzes a variety of user-generated content as well as unsolicited sources such social and web panels, open data, and online reviews to provide critical strategic insights that a company needs in order to drive innovation, opportunity evaluation, strategic planning, segmentation and creative development. Each person has unique characteristics that can benefit a brand or an industry. These traits can be a great asset to your company. Your leaders should spend their time on strategic planning and management and not on interpreting conversations or building user profiles. Your organization requires custom solutions that do the work and carry out the research.
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    Q Research Software Reviews

    Q Research Software

    Displayr

    $1599.00/year/user
    Market researchers can quickly find the story within their data. Q is market research software, designed for market researchers. All tasks that can be automated are automated, including data formatting, statistical testing, generating tables and updating analyses. Do more than gruntwork: Do advanced analysis and visualization yourself. Many analysis tools make statistical analysis more difficult than it should be. All the steps that normally take years of training are now automated. With seamless Microsoft Office and Displayr integration, visualize information to show patterns and create reports that simplify storytelling.
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    Survata Reviews

    Survata

    Survata

    Starting at $1 per respondent, 200 Respondent minimum.
    Survata, a rapidly-growing measurement technology company, provides market research to some of the most prominent brands and agencies around the globe. Survata's platform is the fastest way to measure consumer behavior and opinions with wide-scale accuracy and speed. Survata Market Research can be found at survata.com/mr.
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    DataPlay Reviews
    DataPlay is a cloud-based suite of software that automates data management and analysis. It can analyze SPSS data directly from Excel and PowerPoint, which allows researchers to reduce the amount of manual work involved in the analysis and report preparation.
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    mQuest Reviews

    mQuest

    cluetec

    $199 per month
    mQuest®, Market Research is the best survey tool for modern market research. It has been approved more than a million times. Flexible order management, easy implementation, and precise analysis make mQuest(r] POS the perfect companion for research at POS. Individual checklists, detailed documentation and an accurate analysis all help to maintain and improve quality standards. mQuest®, Lead allows for the mobile acquisition of leads via smartphones and tablets. Follow-up can also be done easily. Whether the prototype test is interview-based or individual, mQuest® Car Clinic makes it easy to execute any type of prototype test in a safe and secure manner. Field workers can use mQuest®, which allows them to view all orders and activities while on the road using mQuest® service. With checklists and protocols, all processes can be documented in a consistent manner.
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    Askia Reviews

    Askia

    Askia

    $300 per month per user
    Askia develops technology to predict and understand human behavior. It is the technology partner choice for visionary market researchers agencies. This includes large international networks (Ipsos GfK, Kantar NNS, BVA and Hall & Partners), small independents, and small agencies with a few employees. Many of these companies have built their research systems on Askia technology with automation and APIs at the heart. Askia offers software for data collection, reporting, and professional services. Data collection: - Online (no cost per complete) - CATI – VoIP, IVR and inbound monitoring, recording, and playback - CAPI (iOS and Android - Mobile/Tablet - Offline interviewing - Advanced data collection projects in mixed-mode (switch mode) API integrations (web Services) Reporting: - Data processing Tracker management Analytics (online and offline). Tabulation (online, and offline) - Dashboards (online)
  • 18
    Nebu Dub InterViewer Reviews
    One platform allows you to conduct CATI, online, mobile and face-to-face marketing research. Nebu Dub InterViewer is the most flexible and robust data collection tool available. Nebu Dub InterViewer is a 25-year-old Nebu's expertise in the development and implementation of solutions for fieldwork and companies involved in marketing research. Nebu Dub InterViewer was updated in 2018. This 7.10 release marks our 25th anniversary. It is enriched with many requested and needed features that will increase efficiency and effectiveness of your research projects. We have created a module to assist managers in scheduling projects and planning interviewers' works, compiling smart callback guidelines to optimize fieldwork, new sample-management functionality, and twenty new templates for creating responsive mobile/web questionnaires.
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    Prelaunch Reviews

    Prelaunch

    Prelaunch

    $79 per month
    Prelaunch is the first market validation platform that evaluates market demand before pricing strategy is established. It analyzes conversion metrics and compares them with industry averages. It is the first market validation tool that measures real buying intents. It uses a seamless landing page with genuine ecommerce logic. This provides accurate data and predictions based on analysis of market demand and price.
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    The Survey System Reviews

    The Survey System

    Creative Research Systems

    Survey System is the best survey software package for all types of questions and research projects, including those that are done via web, phone, mobile, CAPI, paper, or paper. This outstanding survey software package is perfect for mixed-mode surveys that combine several of these methods. Survey System survey software can record all types of answers and can even record comments in respondents' actual voice with our voice capture module. Comprehensive logic instructions guide respondents through the correct question structure, modify questions to yield better data, and verify the validity of the answers. The Survey System can automatically include data from previous purchases or demographics into each person's questionnaire. You can create tables, charts, or text results, as well as live reports of Internet survey responses. Cross-tabs are elegant banners that show results broken down according to any data in the file.
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    Voxco Research Reviews
    Voxco Research is an online platform that allows professional market researchers to create and distribute surveys. It's cloud-based and provides scripting and design capabilities. Voxco survey software has been trusted by Global Brands, Top 50 MMR firms and Universities in 40+ countries for 50Mn+ surveys. Voxco Research offers market researchers and businesses the tools they need to collect and manage survey responses. Voxco Research offers a comprehensive web survey design tool that allows users create custom surveys with advanced capabilities and features. Businesses can invite respondents to complete surveys by sending personalized messages through multiple channels.
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    CoolTool Reviews
    On desktop and mobile, discover and validate what consumers see, feel, and think beyond their control. Online webcam eye tracking to identify where consumers' attention is going. Online emotion measurement to capture consumers' emotional statements while using digital products. Online implicit tests to uncover hidden attitudes and thoughts in the subconscious. Remote usability research can be done online. UXReality is a new product that completely replaces usability laboratories with a virtual solution. It allows you to conduct UX research remotely from your mobile or desktop computer. You can see through the eyes of users and record high-quality sessions. The solution includes AI-powered webcam eye track, emotion measurement, surveys, and more.
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    MRDCL Reviews

    MRDCL

    MRDC Software

    Our data collection software is perfect for online surveys, CAPI and CATI, as well as paper surveys. Our software is easy to use and does not require any scripting skills. This reduces errors and increases productivity. Our integrated products can be used for all types of market research analysis. These include charting, cross-tabulations and online/offline reporting. We offer software that is suited for both professionals and casual users. Market research has increasingly placed importance on reporting and delivering data. It is becoming more common to be able automate reports and present data on interactive dashboards. Our focus is to deliver data when clients need it. We are not a market research agency that provides full-service services, but we can help you get high-quality feedback from your customers.
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    ARCS Reviews

    ARCS

    Marketing Systems Group

    ARCS®, which provides a fun and engaging way for your panel members to schedule and respond to studies, improves your operations' efficiency, and allows you to engage with your panel members. ARCS panel management platform allows you to find and qualify the right people and schedule them for studies. It also optimizes panel engagement. Study completion is only possible if you are able to manage and keep "highly engaged" participants. Access to ARCS' engaging member portal makes it easy to manage participants, schedule them for studies, conduct screeners, surveys, and create profiles. You can also control the frequency of communication and give your participants the freedom to choose how they want to engage. ARCS can help create your customized incentive program using points, products, and gift cards. The system's tools allow for automated reward management, while still allowing you to control the incentives.
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