Matomo Description

Matomo, the most popular open-source web analytics platform is used on more than 1.4 million websites across 190 countries. It has been translated into more than 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling.

There are two hosting options available for it: cloud and on-premise. Cloud simplifies the installation process, while On-Premise allows you to install the PHP/MySQL software on your own server. This gives you maximum flexibility.

This web analytics and conversion optimization tool is premium and offers a wide range of features, including heatmaps, sessions recordings and goals.

Pricing

Pricing Starts At:
$23 per month
Pricing Information:
Free for on-premise use
Free Version:
Yes
Free Trial:
Yes

Integrations

View Integrations

Reviews - 1 Verified Review

Total
ease
features
design
support
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Company Details

Company:
Matomo
Year Founded:
2007
Headquarters:
New Zealand
Website:
matomo.org
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Media

Play Video Web Page Heatmap: clicks, hovers, scrolls Analytics Page Transitions, where visitors come from and go to View detailed visitor profile, all user actions and interactions for each customer or visitor Funnel Analysis, see where visitors drop off at each step
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Product Details

Platforms
SaaS
Windows
Mac
Linux
iPhone
iPad
Android
On-Premises
Type of Training
Documentation
Live Online
In Person
Customer Support
Phone Support

Matomo Features and Options

Web Analytics Software

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Mobile Analytics Software

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

AB Testing Software

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Business Intelligence Software

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Heatmap Software

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Matomo Lists

Matomo User Reviews

Write a Review
  • Name: Himesh S.
    Job Title: Data analyst
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Insightful web analytics

    Date: Jul 13 2020

    Summary: The analytical data are insightful. Overall I used Matomo analytics for a few years. It the best alternative to Google Analytics. It's completely open-source give me transparent analytics with the most accurate data. Very easy to use and understand user behavior.

    Positive: It gives insightful user analytics. Very easy to implement and the dashboard provides various graphical analytics. The best alternative of Google Analytics platform. A best open-source analytics platform.

    Negative: Overall it's an outstanding open-source analytics platform.

    Read More...